Category Archives: Strategy

Risks to LinkedIn’s Business Model

Despite its recent dominance, LinkedIn could fall victim to diminishing returns on assets as it continues to expand its already large market shares. According to LinkedIn, the firm has already addressed large proportions of key markets, including $27 billion of the $85 billion talent acquisition and administration market, and $25 billion of the $69 billion [...]

Differentiation: How LinkedIn Does It

LinkedIn considers its members to be the most important piece of its value chain. The key service it provides is the ability of members to find and contact other members. Users can create their professional network via LinkedIn, increasing potential in finding jobs and maintaining and managing their careers. Many products LinkedIn offers to members [...]